“Design is a key element in effective visual communication, and it’s the main ingredient that makes people pay attention to the core message we want to get across.”
Tell us a little bit about yourself and your professional background – what’s your “story”?
I have always been interested in arts and creating compelling visuals to tell a story. Naturally, Design seemed like the perfect field for me to study. After graduating in 2001, I worked in several advertising agencies and small studios around Toronto where I gained a lot of experience in motion graphics, design, and advertising.
I truly enjoy the diversity of my work, which can range anywhere from creating web graphics to directing, producing, and editing corporate videos. Design is a key element in effective visual communication, and it’s the main ingredient that makes people pay attention to the core message we want to get across.
What motivates you and keeps you “going”?
The most important thing for me is constant innovation in design and delivering creative outputs. The daily exercise of finding new ways to improve product design and visual communication has always been my main motivation.
In just three words, describe what it’s been like working at FutureVault.
Exciting, Constantly Evolving, and Fun (haha that was four words). Resolving product design challenges and working closely with a team of experts has been an overall amazing experience during my 6+ years of working here at FutureVault.
What does your typical workday on the Marketing team look like? Can you share what some of your top priorities are right now?
There is usually no typical day for me, and that’s the main reason why I love my job. One day I might need to help with designing our web and mobile interfaces and the next I might be working on Adobe Illustrator and creating a detailed design brand book.
Currently, my top priorities at the moment are working on new designs for our user experience and product interface. I’m also currently working closely with the marketing team to develop collateral materials and creative assets for our corporate website.
Can you share one of your favorite experiences working here?
After all these years of working at FutureVault it’s hard to find a single one but I guess one of the most exciting experiences was to be able to finalize our new design brand guidelines. It was a joy to work on from start to finish.
Last but not least, what excites you most about the future of our company?
Working with a talented and hard-working group of people, and the fact that not even a global pandemic has slowed us down just shows how committed our team is in making sure that we create the best product possible for our clients and partners.
Feel free to reach out to Saul and connect with him on LinkedIn.